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Sustainability in Trademarks: Leveraging Marks to Convey Eco-Friendly Brands, Avoiding Potential Pitfalls
Michelle Ciotola will be panelist for the webinar "Sustainability in Trademarks: Leveraging Marks to Convey Eco-Friendly Brands, Avoiding Potential Pitfalls" on January 31, 2023, from 1-2:30 p.m. ET, presented by Strafford, with Paul Coble, Attorney at Harris Bricken Sliwoski.
This CLE webinar will guide IP counsel on leveraging trademarks to convey sustainability. The panel will discuss the impact of sustainability on brands and how they message their eco-friendly brands. The panel will offer best practices for brand owners to consider when using marks to communicate the brand's eco-friendly initiatives. Please contact Director of Marketing Jessica Lister at jlister@cantorcolburn.com for registration information.
Michelle chairs Cantor Colburn's Trademark and Copyright Practice Group. She is a frequent author and speaker on trademark and copyright issues. Michelle concentrates her practice on counseling, protecting and enforcing trademark, trade dress, copyright, and related intellectual property rights, and counseling clients in unfair competition, Internet, advertising, and promotions law. She attends and speaks at the world’s leading trademark industry association gatherings, including the International Trademark Association (INTA), MARQUES, ECTA and more.
